Last 22 May, our partners in Cambodia launched in Phnom Penh the results of the Youth Opinion Survey on Cigarette Prices which reveals that Cambodians will stop buying cigarettes if price is more than US$2.50 per pack. The main purpose of the study is to find out what young Cambodians think of current cigarette (and smokeless tobacco and ENDS) prices and their perception toward higher taxes and prices on these products. Ultimately, the aim of the study is to get evidence that can be used to advocate for higher taxes on tobacco products to protect especially the young people.

This study supported by SEATCA was conducted by the General Department of Taxation, Ministry of Economy and Finance – Cambodia and the Psychology Department of the Royal University of Phnom Penh.

SEATCA worked with the Center for Health Economics and Policy Studies (CHEPS), University of Indonesia to design the research and train country researchers.